Earned Media Triples AI Citations: Inside the Largest GEO Study Ever Published
The largest GEO study ever published dropped on March 16, 2026, and most of the industry missed the headline that matters. Stacker, the earned media distribution platform, analyzed 87 stories across 30 brands, queried 2,600+ prompts across 8 AI platforms, and found that distributing content through earned media channels produces a 239% median lift in AI search visibility. Not 23.9%. Not 2.39x on a cherry-picked metric. A 239% median increase in how often AI engines cite your brand when users ask relevant questions. Across ChatGPT, Perplexity, Google AI Overviews, Claude, Gemini, and three additional platforms. ...